Chief Operating Officer • President • Chief Executive Officer
Ultimately responsible for managing the day-to-day operations of Robinson International Group, concentrates her efforts on long term promotion and marketing strategy of label-signed artists' careers. Ms. Nanna Prip Pedersen is heavily involved in each artist's touring plans and spearheads label, radio, and retail support. Internet projects are another scope of focus for them.
Discover new talent and to strategize the necessary marketing and promotion. Ms. Nanna Prip Pedersen motivate and manage personnel and skillfully negotiate deals. “Resiliency.
There is no typical day in the life of Nanna Prip Pedersen. She may meet with her staff, followed by a promotion and marketing meeting to strategize a campaign for the new artists releases. Then there might be a contract negotiation or agent meeting about one of the label artist's touring plans. Between meetings she returns telephone calls, responds to e-mail, faxes, and other correspondence, and deals with pending deals or problems. She may telephone radio programmers about airplay on a new single or talk with a manager about sales figures and promotional ideas. Often she travels to London, Los Angeles, and other cities to see artists perform. While there, she spends time with some of the key radio people in the market and schedules other business meetings.